Marking
the Mark
Discipline:
Poster Design
Event Design
Photography
Experimental design
Date:
2017
Duration:
2 weeks
A dynamic poster system for
Brand New Conference


"Making the mark" is a dynamic poster series for the Brand New Conference. 2017 Brand New Conference theme was dymanic marks and logo systems. When tasked with design a 3 part poster series to represent the idea, I chose to work with the bow and arrow to represent "hitting or making" the mark with the double meaning of your target, but also your actual identity mark.



Experimenting with photograph
When creating our design for the event of choice
we were responsible for creating all assets from the
final graphics to the photos or illustrations used.
Knowing this I experimented with photography
testing how I could shoot the bow & arrow in new
and interesting ways to create a dynamic composition.

The final outcomes
-
Experimented with photography and visual texture
-
Build a dynamic and adaptable system for an event design
-
Broadened my skill with photo-manipulation
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Discipline:
Publication design
Type design
Book design
Experimental design